Categories

Blog

Typical Digital Marketing Campaign Objectives

Digital Marketing campaign can address several business challenges. A customized digital marketing campaign can be designed to achieve specific objectives. Following is a list of some of the prominent campaign objectives, which may be selected and prioritized based on your business requirements. a. Increase online brand...

Social Media and Defamation

“Social media is a catch-all term for a variety of Internet applications that allow users to create content and interact with each other”.[1] In the use of social media, one can attract both criminal and civil liability if due caution is not exercised. Defamation is a...

Cheap Professional Website Design in Nigeria

You can now get amazing websites designed for your businesses and organisation at affordable rates. Below are 3 of the website packages you can choose from:   BASIC N90,000  Domain name and server registration Social Media Pages integration 5-8 pages Email: info@gavaar.com or Call/Whatsapp: 08061126646   PREMIUM N140,000 ...

Use Emails to Strengthen your Relationships

What’s great about email marketing is that it’s one of the best types of marketing campaigns to carry out, the benefits are instant, and when implemented correctly the return on investment is substantial. We will manage your email campaign for you, also get you landing...

State of Digital Marketing in Nigeria

Marketing in a Digital Nigeria

The Nigerian Digital space has witnessed tremendous growth, people now turn to their digital devices for a lot of activities; information consumption, communication, socialisation, entertainment etc.   Statistics Note Total Population 183.5 Million   Active Internet Users 70.3 Million Penetration: 38 % Active Social Media Accounts 13.6 Million Penetration: 7% Mobile Connections 138 Million Vs Population 75% Active Mobile Social...

CEO of Shell for a day

CEO Of SHELL for a day

Robbrecht van Amerongen, the manager of business innovation in a technology firm changed his Job description to 'CEO, shell' for 48 hours and the following things happened: He received almost 400 likes and 80 customized comments.  He got more than 500 emails with a personal...

Beware Of Digital Lies in Nigeria

I was scrolling down my Facebook feeds and I saw this update from one of my friends: “So much 'cock and bulls' (misleading information) on the web today. You need to be filled with God's Spirit to even surf the Web without being contaminated...

Digital Nigeria

Marketing in a Digital Nigeria

The Nigerian Digital space has witnessed tremendous growth, people now turn to their digital devices for a lot of activities; information consumption, communication, socialisation, entertainment etc.   Statistics Note Total Population 183.5 Million   Active Internet Users 70.3 Million Penetration: 38 % Active Social Media Accounts 13.6 Million Penetration: 7% Mobile Connections 138 Million Vs Population 75% Active Mobile Social...