Many businesses fail at Facebook advertising because their goals are not directly obtainable. We should always remember that people are on Facebook to connect with people and not to buy products or services.
Facebook Ads are extremely versatile and there are now 11 different variations you can use to solve a whole host of business problems from driving traffic to your website to reaching people in your local area.
Below is a list of the various Ads available on Facebook for businesses to choose from:
- Brand Awareness
- App Installs
- Video Views
- Lead Generation
- Product Catalogue Sales
- Store Visits
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